“GreenCE Team, I want to thank you for your services and providing documentation which supports how our products meet LEED v4 criteria.
Working with a vendor who is at the forefront of the ever-changing green design and building practices is a valuable partner to us.”
The Spec Shaman - Getting Specified
Building product manufacturers who want to get specified by architects can find strategies and suggestions in our weekly blog posts. Building product specification is crucial for manufacturers and our team offers the best resources available. Blog post topics include: 3 part CSI guide specifications, AIA continuing education, and building product rep training. Building product manufacturers who want to get their products specified can check our platform every week for valuable information about the AEC industry. Guest bloggers are always welcome. Please contact us for submission information and requirements.
On: Feb 21, 2018
 What if a garden was a product manufacturer? It’s a unique analogy but offers many important lessons. Author Jeffrey Fox has suggested that companies should be like master gardeners. According to Fox, if a manufacturer was a master gardener, management would do the following:
Why does the garden exist? Why does the company exist? A building product manufacturer should be confident in their mission and goals.
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On: Feb 16, 2018
 In this one hour presentation, building product manufacturers will learn how to get specified on LEED v4 projects. We will explore strategies to help manufacturers reach the decision makers. Participants will learn what LEED credits apply to their products and how they can leverage LEED to their advantage. In addition, we discuss the latest developments for LEED v4.1. |
On: Feb 13, 2018
 “Tough times are the best times to launch new products. Customers are looking for value, for alternatives, to save money, to make their business more competitive, to better their lives. In tough times, customers are more willing to change than they are when life is easy,” says author Jeffery Fox. |
On: Feb 8, 2018
 Content is king, especially in this day and age. The Content Marketing Institute revealed that 89% of Business To Business use content marketing. Content drives website traffic, generates leads, educates customers, and increases SEO. |
On: Feb 1, 2018
 “Luck is a very thin wire between survival and disaster, and not many people can keep their balance on it,” said author Hunter Thompson. Building product manufacturers are in the survival business. With competitors closing in on all sides, manufacturers may go extinct if they fail to accomplish critical tasks. Customer service is one of the most significant factors that can affect a building product manufacturer’s bottom line and existence. |
On: Jan 30, 2018
 “Luck is a very thin wire between survival and disaster, and not many people can keep their balance on it,” said author Hunter Thompson. Building product manufacturers are in the survival business. With competitors closing in on all sides, manufacturers may go extinct if they fail to accomplish critical tasks. Customer service is one of the most significant factors that can affect a building product manufacturer’s bottom line and existence. |
On: Jan 25, 2018
 “Price cutting devalues brands. Cutting prices on industrial products, those items sold by one company to another, cuts profits,” says author Jeffery Fox. Reducing the price may not increase customer demand. Cutting the prices for products can undercut their value proposition. It can also devalue and crash a brand. |
On: Jan 22, 2018
 “Perhaps nothing distinguishes the fierce competitors from the handwringers more than their overall approach to selling in tough times. And like shrewd blackjack players showing two aces, they double-down their bets on training,” says Jeffery Fox in his book How to Be a Fierce Competitor. Timid companies reduce education budgets while bold companies increase their education efforts. |
On: Jan 17, 2018
 “As construction specifiers we are trained to understand that the specifications are one-half of the contract documents for a project, and that they may show up in a court of law where juries can easily read the specifications but not necessarily the drawings. Consequently, we learn early in our careers that our documents must be clear, concise, easily understood by non-design professionals, and fully enforceable,” says Craig K. |
On: Jan 12, 2018
 “Change is inevitable, growth is optional.” That was said by John C. Maxwell. He didn’t say we liked it, he just said it was. Change IS. Whether we want it, whether we voted for it, or whether we sought it out. The building product manufacturing world is no different. |
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GreenCE offers AIA HSW online continuing education, LEED online courses, ADA online courses, and LEED Exam Prep. GreenCE helps design professionals obtain their AIA HSW hours, LEED-specific hours, barrier-free hours, and IDCEC CE hours. The website delivers LEED Exam Prep for the LEED Green Associate exam, LEED BD+C exam, and LEED O+M exam. The online LEED certification courses educate architects, engineers, interior designers, contractors, and students.
GreenCE is a USGBC Education Partner that offers the only free LEED exam prep in the country. The LEED certification course includes a free LEED exam study guide, free LEED practice questions, and LEED certification tips and strategies. In addition, GreenCE offers free courses for LEED APs to obtain their LEED BD+C hours, LEED ID+C hours, and LEED O+M hours. Most GBCI courses are free and in video format.
GreenCE is an AIA Education Provider and offers free AIA online courses. The free AIA courses are sponsored by building product manufacturers. In addition, the platform offers barrier-free ADA courses for Texas and California architects. Texas barrier-free online courses and California Accessibility courses meet state requirements. TX ADA courses and CA ADA courses are created by the top ADA experts in the country.
Building product manufacturers can get specified by using GreenCE services. GreenCE develops AIA and LEED courses for product manufacturers to educate architects. The online architect courses help build brand awareness about building products. In addition, GreenCE hosts manufacturer webinars for 200-300 architects at a time. The AIA webinars and LEED webinars are free for architects who can learn about various products.
Finally, GreenCE helps manufacturers develop Health Product Declarations (HPDs), LEED v4 product documentation, mindful MATERIALS documentation, Google Portico documentation, and Declare Labels. We value our relationships with design professionals and building product manufacturers. They are crucial to our success.
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Communications Specialist NS BlueScope Coated Products |
The Spec Shaman
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Posted On Sep 22, 2022 |
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Posted On Aug 17, 2022 |
