The Spec Shaman

The Spec Shaman

The building industry's top specification experts, LEED gurus, and design hotshots offer their best advice, research, and insights to help building product manufacturers increase product specifications. Building product specification is what keeps us up at night. Our team of experts are dedicated to helping building product manufacturers implement meaningful action to create positive outcomes. The goal of this blog is to create insightful, relevant content that building product manufacturers can utilize in their daily lives. Whether you are the company Owner, President, Marketing Manager, Sales Leader, Product Rep, or office intern we hope to provide you with strategies to improve product specification results and grow key parts of your business significantly.

On: Aug 16, 2017 By: GreenCE, Inc.
How Networking Can Benefit Building Product Manufacturers
“LinkedIn Groups are the place to be, not only for professionals looking to belong, but businesses aiming to cultivate a valuable community,” says Dara Fontein in her article Why You Should Be Using LinkedIn Groups. LinkedIn Groups are an invaluable tool in today’s manufacturers market.
On: Aug 14, 2017 By: Brad Blank
Measuring Success - What Building Product Manufacturers Do Wrong
“Are you paralyzed with fear? That’s a good sign. Fear is like doubt, fear is an indicator. Fear tells us what we have to do,” says Steven Pressfield in his book The War of Art. How do building product manufacturers measure success? How do they deal with fear and doubt? Let’s review how building product manufacturers can evaluate their success.
On: Aug 8, 2017 By: Brad Blank
How The HPD Public Repository Benefits Green Building
The Health Product Declaration (HPD) Public Repository was launched in November 2016 and has become a crucial resource for architects, spec writers, interior designers, contractors, LEED consultants, and other design professionals.
On: Aug 3, 2017 By: Brad Blank
Building Product Manufacturers Most Important Resources
“Irrespective of ad claims and slogans on trucks, people are not an organization’s most important asset. Having good people is a strategy for creating, acquiring, and building assets,” says Jeffrey Fox in his book How to Be A Fierce Competitor. Employees that work for building product manufacturers quit, are terminated, retire, work hard, etc. Fox argues that profitable customers are a company’s single most important asset.
On: Jul 26, 2017 By: Craig Haney
Building Product Manufacturer Meltdown: How to Avoid Presentation Mistakes
No one wants to be embarrassed or humiliated when visiting an architecture firm. It is crucial that building product manufacturer representatives are fully trained about their product’s benefits, applications, warranty, installation, and maintenance issues. Spec writer Craig K. Haney, FCSI, CCS, recounts a story from his early days that illustrates the pitfalls of not being educated fully about your building product. Let’s hear what he has to say about it-

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GreenCE offers AIA HSW online continuing education, LEED online courses, ADA online courses, and LEED Exam Prep. GreenCE helps design professionals obtain their AIA HSW hours, LEED-specific hours, barrier-free hours, and IDCEC CE hours. The website delivers LEED Exam Prep for the LEED Green Associate exam, LEED BD+C exam, and LEED O+M exam. The online LEED certification courses educate architects, engineers, interior designers, contractors, and students.

GreenCE is a USGBC Education Partner that offers the only free LEED exam prep in the country. The LEED certification course includes a free LEED exam study guide, free LEED practice questions, and LEED certification tips and strategies. In addition, GreenCE offers free courses for LEED APs to obtain their LEED BD+C hours, LEED ID+C hours, and LEED O+M hours. Most GBCI courses are free and in video format.

GreenCE is an AIA Education Provider and offers free AIA online courses. The free AIA courses are sponsored by building product manufacturers. In addition, the platform offers barrier-free ADA courses for Texas and California architects. Texas barrier-free online courses and California Accessibility courses meet state requirements. TX ADA courses and CA ADA courses are created by the top ADA experts in the country.

Building product manufacturers can get specified by using GreenCE services. GreenCE develops AIA and LEED courses for product manufacturers to educate architects. The online architect courses help build brand awareness about building products. In addition, GreenCE hosts manufacturer webinars for 200-300 architects at a time. The AIA webinars and LEED webinars are free for architects who can learn about various products.

Finally, GreenCE helps manufacturers develop Health Product Declarations (HPDs), LEED v4 product documentation, mindful MATERIALS documentation, Google Portico documentation, and Declare Labels. We value our relationships with design professionals and building product manufacturers. They are crucial to our success.